Hasbro’s third quarter results were released today. My Little Pony sales continued to increase, leading their girls category to 17% growth for the quarter. However, declines in their boys and preschool categories produced a small net decline for the quarter.
In addition to strong merchandise sales, the Hub’s position continues to improve. The most recent quarter saw Hub’s highest ratings ever, an increase of 62% compared to the same time last year that places them among the fastest growing networks. Global TV distribution revenues, which we know from past reports come primarily from a few franchises such as Transformers, My Little Pony, and Pound Puppies, are up substantially and offset low movie revenues. ■