» Friendship is a Registered Trademark II: My Little Takedown Notice

It’s funny how things can sometimes change over a period of several weeks. Since last month’s article on intellectual property, “Friendship is a Registered Trademark”, a flurry of cease-and-desist and takedown letters has begun to land more firmly than ever before, with a marked intensification over the past week or two. Since our last article, well-established fanworks have seen their work taken down from YouTube, including Friendship is Witchcraft, the Mentally Advanced (Abridged) Series, and even (reportedly) AwkwardMarina’s posting of her “Anthropology” fan song. Meanwhile, the lesser-known equestriagirls.com site has received a letter from Hasbro’s legal department.

Together with some of the feedback gathered from comments on our last article, I have put together a series of updates about the status of Hasbro, intellectual property and the larger Brony community.

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